So today we were interviewed in The Evening Standard about making parenting into a profitable career. We’re a long way off being able to put fish fingers and beans on the table every night through our vlogging, but I’m finding ways to work with my toddler – who is one of the trickiest, yet most rewarding colleagues I’ve ever worked with.
The main message was about supporting other parents through social media to realise their dreams. It’s not about how many followers you have, it’s about carving out a niche that works for your family and collaborating with other likeminded parents who will build you up, not tear you down. I don’t think we want it all (or can ever have it all) but we want something. And that something might finally be within reach with social media.
Of all the wonderful businesses highlighted in the feature, including Don’t Buy Her Flowers, The Yes Mum cards, Selfish Mother and Tiba + Marl, the smallest – and by no means least incredible – is Little Prints Clothing. This is what the Evening Standard said:
With prints sourced from Nigeria, this accessible collection of bright and beautiful children’s items (including truly covetable cats ears) is shaking up mini wardrobes. Founded by prop maker Madeleine Famurewa, it is hard to choose from the baggy trousers (think pint-sized Run DMC), personalised bunting or drawstring bags that have where-did-you-get-that-from appeal.
That’s definitely not the last you’ve seen of those ears from us. And that’s certainly not the last small parent-run business you’ll see here.
If you have a small business you think might be relevant for a feature, please email me at email@example.com.